Legal & Trust Framework

Privacy Policy

Last Updated: October 18, 2026•B2B Sales Intelligence Platform•Global Data Protection Standards

1. Introduction

Intentarray ("Intentarray," "we," "our," or "us") provides business-to-business (B2B) sales intelligence services that help organizations identify, evaluate, and prioritize relevant business opportunities.

This Privacy Policy explains how we collect, use, disclose, and protect personal information in connection with our website, platform, and related services (collectively, the "Services"). It also outlines the rights and choices available to individuals regarding their personal information.

This Privacy Policy applies to:

  • Visitors to our website.
  • Individuals who register for or use our Services.
  • Prospective and existing customers.
  • Individuals whose professional or business-related information is processed in connection with our Services.
  • Individuals who communicate or otherwise interact with Intentarray.

For the purposes of this Privacy Policy, "Personal Data" means information relating to an identified or identifiable individual, as defined under applicable data protection laws.

Our role in processing personal information

Depending on the circumstances, Intentarray may act as a data controller or a data processor.

We act as a controller when we determine the purposes and means of processing personal information, including account administration, operation of our Services, security, and certain collection and enrichment of professional business information.

Where we process personal information solely on behalf of a customer and in accordance with that customer's instructions, we act as a processor or service provider, as applicable. In those circumstances, the customer may be responsible for determining the lawful basis and permitted purposes of its processing activities.

This Privacy Policy describes Intentarray's own privacy practices. Additional contractual terms may govern personal information processed on behalf of customers.

2. Information We Collect

We collect and process information reasonably necessary to operate our Services and support their intended business purposes.

The categories of information we may process include the following.

A. Account and Customer Information

When you register for, access, or communicate with Intentarray, we may collect:

  • Name and business email address.
  • Company name and professional role.
  • Account identifiers and authentication information.
  • Workspace details, preferences, and configurations.
  • Information submitted when using the Services.
  • Communications, feedback, and support requests.

If paid subscriptions are introduced or purchased, we may also process relevant billing, subscription, transaction, and tax information.

Payment transactions may be handled by third-party payment service providers. The information processed will depend on the payment arrangements available at the time.

B. Professional and Business Information

To provide B2B sales intelligence, Intentarray may collect, receive, analyze, and maintain professional and business-related information, including:

  • Names and professional identifiers.
  • Current and previous job titles, employers, and professional roles.
  • Professional experience and employment history.
  • Business contact information, where available.
  • Public professional profiles and associated information.
  • Public business announcements, professional activity, and company-related developments.
  • Information about professional relationships or business interactions supplied by customers.
  • Relevant professional and company-related insights derived from the information available to us.

Such information may relate to individuals who do not have an Intentarray account.

Although this information is generally business-related, it may constitute Personal Data under applicable privacy laws.

Our Services are intended for professional and commercial purposes. We do not design our Services to identify or target individuals based on sensitive personal characteristics such as health, religious beliefs, political opinions, racial or ethnic origin, or sexual orientation.

C. Technical and Usage Information

When you visit our website or use the Services, certain technical information may be collected automatically, including:

  • Internet Protocol (IP) address.
  • Browser and device information.
  • Authentication and session information.
  • Access timestamps and technical logs.
  • Information necessary to maintain platform functionality, security, and performance.

We may also process information concerning interactions with the Services to the extent necessary for troubleshooting, security, and service improvement.

D. Customer-Provided Information

Customers may submit business information, professional contact information, preferences, and other content in connection with their authorized use of the Services.

Such information is processed for the purposes of providing the requested functionality, subject to applicable law and the relevant contractual relationship.

Customers are responsible for ensuring that information they provide to Intentarray is collected and used in accordance with applicable legal requirements.

3. Sources of Information

We obtain information through several categories of sources.

  • Directly from individuals: Information provided when registering, configuring an account, communicating with us, or using the Services.
  • From customers: Information submitted or made available by customers and their authorized users in connection with their use of the Services.
  • From publicly accessible sources: Professional networks, company websites, business directories, public announcements, professional publications, and other publicly available business-related resources.
  • From third-party providers: Business information, professional-data providers, enrichment services, and other third-party sources used to support our Services.
  • Through automated technologies: Technical information generated through cookies, authentication mechanisms, server logs, and similar technologies.
  • Through analysis: Professional and business-related insights derived from information obtained through the sources described above.

The availability of information through a public or third-party source does not, by itself, remove applicable data protection requirements.

4. How We Use Personal Information

We process Personal Data for legitimate and defined business purposes connected with the operation and delivery of our Services.

These purposes include:

A. Providing and Operating the Services

We use information to:

  • Establish and manage customer accounts.
  • Authenticate users and manage authorized access.
  • Deliver B2B sales intelligence and related functionality.
  • Maintain account preferences and customer configurations.
  • Provide customer support and operational communications.
  • Administer subscriptions and transactions, where applicable.

B. Providing Business Intelligence

We process professional and business-related information to help customers identify, evaluate, and prioritize relevant commercial opportunities.

This may involve organizing, enriching, analyzing, and presenting information and insights concerning professional and business activities.

C. Artificial Intelligence and Automated Analysis

Intentarray uses artificial intelligence and automated technologies to support certain features of the Services.

These technologies may process relevant professional information, business information, and customer-provided context to generate analyses, classifications, recommendations, and other business-related outputs.

Where necessary to provide these features, relevant information may be transmitted to third-party AI service providers for processing.

AI-generated outputs are intended to support professional research and business decision-making. They may contain inaccuracies, omissions, or outdated information and should be assessed by customers before use.

Our Services are not designed to make solely automated decisions about individuals that produce legal or similarly significant effects.

D. Maintaining and Improving the Services

We may use relevant information to:

  • Maintain service reliability and functionality.
  • Identify and resolve technical problems.
  • Improve accuracy and usability.
  • Develop and refine existing features.
  • Monitor system performance and operational effectiveness.

E. Security, Legal Compliance, and Protection

We may process information to:

  • Authenticate users and protect accounts.
  • Detect and prevent fraud, misuse, or unauthorized activity.
  • Investigate security incidents.
  • Enforce applicable agreements.
  • Comply with legal obligations.
  • Establish, exercise, or defend legal rights.

5. Legal Bases for Processing

Where the European Union General Data Protection Regulation (GDPR), UK GDPR, or comparable laws apply, we process Personal Data only where an applicable legal basis is available.

Depending on the purpose and circumstances, these legal bases may include:

  • Performance of a contract: Where processing is necessary to provide the Services or fulfill contractual obligations to an individual.
  • Legitimate interests: Where processing is necessary for legitimate business purposes, including operating and securing our Services, providing relevant B2B intelligence, maintaining professional information, improving service quality, and supporting proportionate business development activities, provided those interests are not overridden by applicable individual rights and freedoms.
  • Legal obligations: Where processing is necessary to comply with applicable laws, regulations, or legally binding requirements.
  • Consent: Where consent is required or otherwise serves as the appropriate lawful basis for a particular processing activity.

For professional information processed in connection with B2B intelligence, legitimate interests may be a relevant basis under the GDPR or UK GDPR, subject to the nature of the information, the purpose of processing, the reasonable expectations of individuals, applicable safeguards, and the balancing of competing interests.

Where processing relies on consent, individuals may withdraw that consent in accordance with applicable law.

Where processing relies on legitimate interests, individuals may have the right to object as described in Section 9.

Other jurisdictions may establish different legal grounds or requirements, which apply according to their respective laws.

6. How We Disclose and Share Information

We disclose Personal Data where necessary to provide our Services, support legitimate business operations, or satisfy applicable legal requirements.

The categories of recipients may include:

A. Authorized Customers

Intentarray makes relevant professional and business-related information available to authorized customers as part of its B2B intelligence Services.

Customers are responsible for their subsequent use of information obtained through the Services, including compliance with applicable privacy, communications, and marketing laws.

Certain disclosures of professional information in a commercial B2B intelligence service may be classified as a "sale," "sharing," or another regulated disclosure under particular privacy laws, regardless of whether information is provided through a subscription.

Where such laws apply, the relevant disclosure and individual rights are governed by those laws.

B. Service Providers

We may disclose information to third-party service providers supporting the operation of the Services, including providers of:

  • Cloud hosting and infrastructure.
  • Database and information storage.
  • Artificial intelligence and data processing.
  • Professional information and enrichment services.
  • Authentication and security services.
  • Transactional communications.
  • Billing and payment processing, where applicable.
  • Technical maintenance and support.

The information shared depends on the services provided and the relevant processing purpose.

Where required by applicable law, the use of third-party processors is subject to appropriate contractual and data protection requirements.

C. Professional Advisers

We may disclose information to professional advisers, including legal, accounting, auditing, or similar service providers, where reasonably necessary for legitimate business purposes.

D. Legal and Regulatory Requirements

We may disclose information where required or permitted by applicable law, legal proceedings, regulatory requests, or valid government or judicial orders.

We may also disclose information where reasonably necessary to protect the rights, security, or legal interests of Intentarray, its customers, or other individuals.

E. Business Transactions

If Intentarray undergoes a merger, acquisition, reorganization, financing, asset transfer, or similar business transaction, relevant information may be disclosed or transferred in accordance with applicable law.

F. Customer-Authorized Disclosures

Where customers authorize or enable a supported third-party integration or other permitted disclosure, relevant information may be processed in connection with that functionality.

The privacy practices of independently operated third-party services may be governed by their own policies and agreements.

7. Data Security

We recognize the importance of protecting Personal Data against unauthorized access, alteration, loss, misuse, or disclosure.

Intentarray uses technical and organizational safeguards appropriate to the nature of the information and the Services, including account authentication, access controls, and measures intended to protect the confidentiality and integrity of information.

We assess security requirements in light of the processing activities, available technology, and relevant risks.

No method of electronic storage, transmission, or processing can guarantee absolute security.

Users are responsible for maintaining the confidentiality of their login credentials and for notifying us if they suspect unauthorized access to their accounts.

Where a personal-data breach occurs, we will assess and address applicable notification and other legal obligations.

8. Data Retention and International Transfers

A. Data Retention

We retain Personal Data for periods determined by the purpose of processing, the nature of the information, operational requirements, and applicable legal obligations.

Relevant considerations include:

  • Whether an account or contractual relationship remains active.
  • Whether professional information continues to serve a permitted business intelligence purpose.
  • Whether information is necessary to provide requested services.
  • The accuracy, relevance, and age of available information.
  • Applicable legal, accounting, security, or dispute-resolution requirements.
  • Valid requests for deletion, restriction, or objection.

Account-related information may be retained during an active account relationship and for an additional period where necessary to complete account closure, fulfill legal obligations, or resolve legitimate disputes.

Certain account-deletion processes may include a limited recovery period before final deletion.

Professional and business-related information may be retained independently of individual customer accounts where an appropriate legal basis exists for continued processing.

When information is no longer required for an applicable purpose, it may be deleted, anonymized, or otherwise handled in accordance with applicable retention and legal requirements.

Where necessary and legally permitted, limited information may be retained to document privacy requests, establish or defend legal claims, or prevent processing that conflicts with a valid objection or opt-out.

Information may also remain temporarily in backups or technical records in accordance with applicable retention and security requirements.

B. International Data Transfers

Intentarray operates in a digital environment involving infrastructure, service providers, and information sources located in different jurisdictions.

Accordingly, Personal Data may be processed or stored outside the country in which an individual resides.

Such jurisdictions may have different data protection laws and standards.

Where the GDPR, UK GDPR, or other international transfer requirements apply, transfers must comply with the relevant legal conditions. Depending on the transfer and recipient, recognized mechanisms may include applicable adequacy decisions, contractual safeguards such as Standard Contractual Clauses, or other legally permitted arrangements.

Individuals may contact us to request information concerning the protections applicable to transfers of their Personal Data.

9. Your Privacy Rights and Choices

Depending on your location, the processing activity, and applicable law, you may have rights concerning your Personal Data.

These rights may include:

  • Right of access: Request confirmation of whether Personal Data concerning you is processed and obtain access to that information where applicable.
  • Right to correction: Request correction of inaccurate or incomplete Personal Data.
  • Right to deletion: Request deletion of Personal Data where the applicable legal conditions are satisfied.
  • Right to restriction: Request that certain processing activities be restricted where the law provides this right.
  • Right to object: Object to processing based on legitimate interests or other applicable grounds, including processing for direct marketing where relevant.
  • Right to data portability: Request a portable copy of certain Personal Data where this right applies.
  • Right to withdraw consent: Withdraw consent where processing is based on consent, without affecting the lawfulness of processing carried out before withdrawal.
  • Rights relating to automated decisions: Exercise applicable rights concerning qualifying solely automated decisions or profiling.
  • Right to complain: Lodge a complaint with an appropriate data protection or supervisory authority where permitted by law.

Exercising Your Rights

Privacy requests may be submitted to:

[email protected]

You may request access, correction, deletion, restriction, or objection to processing of your professional information.

To help us locate relevant information, you may provide your name, professional profile URL, business email address, or other reasonably necessary identifying information.

We may request additional information where reasonably necessary to verify the request and protect against unauthorized disclosure or deletion.

Requests will be assessed and addressed in accordance with the rights, exceptions, verification requirements, and response periods established by applicable law.

Certain requests may be limited where continued processing is necessary or permitted for lawful purposes.

Where Intentarray processes information solely on behalf of a customer, we may direct the request to the relevant customer or assist that customer as required by the applicable arrangements and law.

We will not impose unlawful discrimination or retaliation against individuals for exercising applicable privacy rights.

10. Additional Regional Privacy Information

A. European Economic Area and United Kingdom

Where the GDPR or UK GDPR applies, individuals benefit from the rights and protections established by the relevant legislation.

These may include rights of access, rectification, erasure, restriction, objection, portability, withdrawal of consent, and protections concerning qualifying automated decisions.

Individuals may object to processing based on legitimate interests on grounds relating to their particular situation, subject to applicable legal conditions.

Where Personal Data is processed for direct marketing, the right to object applies in accordance with the GDPR or UK GDPR.

Individuals may also submit complaints to the competent data protection authority.

For information obtained indirectly, individuals may request available information about the sources and categories of their Personal Data.

B. California and Other United States Residents

Residents of California and certain other United States jurisdictions may have additional privacy rights where the relevant state laws apply to Intentarray and the processing activity.

Under applicable California privacy law, these rights may include:

  • The right to know about the collection, use, and disclosure of Personal Data.
  • The right to access applicable categories and specific pieces of information.
  • The right to request correction or deletion.
  • The right to opt out of disclosures classified as a sale or sharing of Personal Data.
  • The right to limit certain uses of sensitive personal information, where applicable.
  • The right to be free from unlawful discrimination for exercising privacy rights.

The categories of Personal Data that may be processed include identifiers, professional and employment-related information, internet or network activity information, and inferences derived from relevant business information.

The categories of sources, purposes, and recipients are described in Sections 2 through 6 of this Privacy Policy.

Business Profile Data may be made available to customers for commercial B2B intelligence purposes. Depending on the applicable statutory definition, such disclosures may constitute a sale of Personal Data.

Individuals may submit a request concerning such disclosures by contacting [email protected].

Authorized representatives may also submit requests where permitted by applicable law and subject to appropriate verification.

The availability and scope of these rights depend on the applicable statutory requirements and exceptions.

C. India

Where India's Digital Personal Data Protection Act, 2023, and its applicable provisions and rules govern a processing activity, Personal Data will be subject to the requirements that are in force for that activity.

As the relevant provisions become operative, applicable rights may include access to information concerning processing, correction, updating, erasure, grievance redressal, and nomination, subject to statutory conditions.

Individuals may direct privacy-related inquiries or grievances to [email protected].

Nothing in this Privacy Policy limits rights that individuals are entitled to exercise under applicable law.

11. Cookies and Similar Technologies

Intentarray uses cookies and similar browser technologies necessary for authentication, session management, account functionality, and maintaining user preferences.

These technologies help us operate the Services and maintain a functional and secure user experience.

Certain technical information may also be processed through server logs and related mechanisms.

Users can manage or restrict cookies through their browser settings. Disabling essential cookies may affect authentication or other features of the Services.

If optional analytics, advertising, or other non-essential tracking technologies are introduced, their use will be subject to applicable notice and consent requirements.

12. Third-Party Services and External Websites

Our Services may contain links to external websites, professional platforms, or third-party services.

We do not control the independent privacy practices of third-party websites and services.

When individuals interact directly with those services, their information may be processed according to the relevant third party's privacy policy and terms.

We encourage users to review the applicable privacy practices of external services before providing information to them.

13. Children's Privacy

Intentarray is intended for business and professional use and is not directed toward children.

We do not intentionally design our Services to collect or use children's Personal Data for B2B prospecting.

If we become aware that information has been collected or processed in circumstances requiring action under applicable children's privacy laws, we will address the matter in accordance with those requirements.

14. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our Services, data processing practices, legal requirements, or business operations.

The most recent revision date will be displayed at the beginning of this Privacy Policy.

Where applicable law requires additional notice or consent for material changes, we will provide such notice or obtain such consent.

The updated Privacy Policy will be made available through our website.

15. Contact Us

For questions about this Privacy Policy, the processing of Personal Data, or requests relating to privacy rights, please contact:

Intentarray
Privacy Contact:[email protected]

We will review privacy-related inquiries and requests in accordance with applicable law.